Nov122008
Viaflo : +100 Daily Visitors Thanks to Link Building Bootstrap
Viaflo, an existing e-commerce development and integration client of Polar Design agreed in early 2008 to attempt a short, “boostrap” search engine marketing campaign to evaluate the effectiveness of search marketing as a method of increasing unsolicited site visitors and product sales. The campaign involved less than 80 hours of effort in building search positioning for a site that had none.
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Nov122008
Criminal Watch Dog: 20% Revenue Growth, Month to Month
An example of the success of Polar Design’s full-service approach, Criminal Watchdog, Inc. (CWD) turned to Polar Design to build its brand, technology and online marketing from the ground up. Our team consulted with CWD to define its target audience and create a compelling visual message. This included a logo and look and feel that, in concert, portrays a company that is established yet technology driven. Our design team carefully engineered a look that utilizes photos and colors to convey peace of mind, stability, without completely falling prey to stereotypical corporate web design approaches (the interface and design also features unique design elements).
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Nov122008
HomeBin Discount Realty: 150+ Monthly Registrations
Homebin approached Polar Design to begin a total design of a MLS integrated database and a fresh new look to the site. The main goals of the design were to improve conversion of first time site visitors to home buyers/sellers, make the site easy to use, and set Homebin apart from other agencies that do not provide FSBO or discounted commissions. A second goal was to increase sales with minimal cost by dramatically raising the number of visitors that come to the site due to search engine positioning or links from third party web sites.
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Nov122008
Kalahari Tea: Doubled Conversion Thanks to Redesign and Interactivity
Kalahari hired Polar Design to develop a high end site design for their line of South African teas as well as to manage their entire online marketing program. Their newly redesigned web site takes visitors on a journey through South Africa with the help of rich content and an interactive flash animation to boost conversion while attracting new visitors.
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