Dec232008Get Your Company Published in Wikipedia
Getting your content published in Wikipedia is notoriously hard. Wikipedia has strict guidelines about what they will allow to be published as well as a “no point of view expressed” policy which stop users from adding blatant advertising articles. For an amusing tale of one wiki writer’s struggle to get his web conferencing article published, click here.
Despite all of this, for-profit companies do have Wikipedia pages. This is accomplished through providing relevant content and following strict guidelines, as well as an understanding of Wikipedia’s inner workings. Polar Design was recently successful in creating a Wikipedia page for Kalahari Tea. This is a great search engine marketing tactic since the content gets copied and syndicated to many other sites, like this one.
Search Engine Marketing
Wikipedia Tips
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